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The formula, composed of 85% naturally derived ingredients, features a purifying and lightweight cleansing base that washes hair with care, making it ideal even for the most delicate scalps. Its honey-like texture and delicate floral fragrance transform an everyday wash into a sensorial experience, evoking the simple happiness of childhood. Biodegradable in accordance with OECD Standard 301B, this shampoo reflects a commitment to both effective hair care and environmental responsibility, offering a thoughtful choice for families seeking quality products they can trust.
Beyond cleansing, this shampoo delivers visible brightening benefits. The Chamomile extract, selected specifically for its naturally-derived lightening properties, works to enhance golden and honey-toned highlights on natural, highlighted, or dyed blonde hair. Hair is left feeling silky and extremely soft to the touch, whilst regaining its smoothness and shining with renewed radiance. The lightweight formula ensures strands are never weighed down, allowing blonde hair to retain its natural movement and bounce.
Independently assessed in a consumer test of 76 people after three weeks of use, the results demonstrate the shampoo's effectiveness. 89% of participants agreed that it brightens hair by providing radiance and shine, 83% reported that it provides blonde highlights, and 88% found that hair feels softer. For those seeking to cleanse gently whilst enhancing golden tones, this brightening shampoo with Chamomile offers a delicate yet effective solution for soft, radiant, and revitalised blonde hair.
How to Use:
Apply to damp hair and scalp. Work the shampoo into a lather and gently massage. Rinse the hair and scalp. Rinse in case of contact with eyes.
Ingredients:
Water (Aqua)*. Disodium Laureth Sulfosuccinate. Ceteareth-60 Myristyl Glycol. Lauryl Betaine. Decyl Glucoside*. Glycerin*. Laureth-3. Pentylene Glycol*. Chamomilla Recutita (Matricaria) Flower Extract (Chamomilla Recutita Flower Extract)*. Vinegar (Acetum)*. Citric Acid*. Fragrance (Parfum). Maleic Acid. Oleth-10. Polyquaternium-22. Sodium Benzoate. Sodium Chloride. Tocopherol. Trisodium Ethylenediamine Disuccinate.
*Naturally-derived ingredients.














